Digital marketing is here to stay. You need to know how to level up and maintain a presence so you’ll be found and trusted online. This rapidly-evolving medium is ever-changing and learning it is never complete. We’ll teach you how your content can make connections, how updates keep people informed and interested. Digital advertising requires the same commitment, budget and strategic planning as any other medium - but this one can be consistently tracked to prove its effectiveness.
In this session of the Intuitive Media Training & Development Series, you will learn about:
Your Digital Footprint: Web, Social, and Planning
SEO (Search Engine Optimization): What’s in the “back end” and why it matters
SEM (Search Engine Marketing): Search Ads and Setting Strategic Goals
Display / Programmatic Advertising: Display Ads, Retargeting, and Geofencing
Measurement & Reporting: Setting and Measuring Analytical Goals
Registration required
Due to Covid-19 protocols, we cannot guarantee how many seats will be available at this time, so the sooner you register the better. Coffee, tea and snacks provided.
This event is complimentary event however we do ask that you bring a donation for the Northeast Avalon Food Bank.